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    BRANDING I WILL STAND BEHIND

    The brand T.O.T.O. which has started from a small place of ideas and late-night friendship banter is growing & with each different advertisement I design, it starts to develop a form and identity of its own.

    Grateful for the space and the process it grows in, on Fourthwall I am able to utilize a webspace and showcase the different evolutionary stages. 

    Since the earlier days of Etsy, when I was selling a supply of printed shirts of mine, they were generating an audience for me, this was before AI took over algorithms and I was able to sell 2 shirts a week. I made a much better sales profit using the Etsy platform but with the current Fourthwall platform I need to generate my own audience for made to order products.

    I don't stream online or scream from the rooftops about myself so I guess it has been a bumpy journey but I'm so proud of myself with the progresses I have made and am really impressed with the quality of material that Fourthwall provides. 

    I really wish I could prove to people my work is good enough or the product is of excellent quality but I know that today is the day where anyone could make a shirt and anyone can think they can do what I do.

    Not everyone will stick to a graphic design career path, I need to constantly prove to the industry and to clients I'm good enough for them, every day it wears me down, I don't want to be what someone else expects me to be. I'm going to improve not to impress others but to make my own progress, my own way.

    I think next process may be to purchase more sample products and create shorts video adverts.

    Stay tuned!

    Jack of THINKOUTSIDETHEOCTOPUS.